Job Description

CEO/President

About the Company

Innovative oral care line focused on nourishing the oral microbiome

Industry
Retail Health and Personal Care Products

Type
Privately Held

Employees
1-10

About the Role

Were a profitable, founder-led CPG brand with strong product-market fit. Our founders drive product and vision. What we need is a disciplined operator who can run and scale the business with precision.

This is not a visionary-only role. Its operational ownership, discipline, and executioncombined with the strategic judgment to prioritize growth.

Your job is to own the company, build the operating system, lead the team, and keep the founders focused only on the highest-leverage decisions.

You are the senior-most executive in the company. All teams report to you. You report to the founders/board.
Own the companys P&L, cash flow, and growth strategy
Build and enforce the companys operating cadence: meetings, reporting, accountability
Translate high-level vision into quarterly operating plans with clear deliverables
Lead and scale the senior teamhiring, coaching, and addressing underperformance directly
Run weekly ops meetings with a tight agenda: key metrics, blockers, decisions
Deliver monthly financial check-ins: cash on hand, forecast, margin, burn rate
Manage supply chain, 3PLs, Amazon ops, and COGS through systems and ownersnot one-off firefighting
Build dashboards to track real-time performance, cash flow, and fulfillment KPIs
Align marketing, product, finance, and customer support around shared KPIs
Set hiring priorities based on financial modeling and growth needs
Bring clear, efficient requests to founders and board for inputmonthly or quarterly

You

Relentlessly disciplined operator
Proven track record scaling CPG/DTC brands from Financially fluent: P&Ls, cash flow, unit economics are second nature
Builder of teams: you can recruit, retain, and hold leaders accountable
Clear, concise communicator in writing and meetings
Thrive in chaosbring structure and clarity where others bring noise
Comfortable making hard decisions with incomplete data
Growth mindset: you know how to prioritize for scale without overcomplicating

Nice-to-have: experience in wellness or regulated CPG (Prop 65, FDA, Amazon policies).

This Role Exists To

Run the company with precision
Keep the founders focused on product and vision
Scale Fygg into a category leader with discipline and clarity

Travel Percent
Less than 10%

Functions

• CEO/President

Skills

• P&L Management required
• Growth Strategy required
• Retail Operations required

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