Job Description

Marketing & Sales Associate (Entry Level) LiftEngine supports over 250+ clients and is growing its marketing team to help advertise its solutions. In this role, you will work within our Marketing Department to help support the marketing team with brand awareness and lead-generation efforts. In addition, you will be the point of contact for all ad-hoc Sales team requests and help ensure their completion. These requests typically involve creating and updating marketing documentation and sales presentations to ensure proper positioning and branding are used throughout. If you are technologically savvy, comfortable working independently as well as within team environments, and driven with a “go-getter” mindset, this opportunity could be an excellent match for you. Ideal candidates will live in the New York/Tristate area. This role is an entry-level position, so we encourage new or recent graduates to apply. Responsibilities Fuel Marketing Innovations and Lead Development: Dive into various channels to amplify our lead generation efforts. You’ll explore and identify high-impact networking events and conferences, crafting compelling marketing content that captures attention and drives conversions. Strategically Build and Amplify Our Brand: Elevate our market presence through creative and impactful brand-building initiatives. You’ll work on campaigns that not only enhance visibility but also deepen our brand’s connection with our audience, setting us apart in a competitive industry. Craft and Lead Cutting-edge Marketing Campaigns: Take charge of our email and social media strategies, from conceptualizing eye-catching campaigns to crafting engaging content and managing posts. Apply A/B testing to refine tactics and leverage campaign analytics to steer our marketing efforts toward measurable success. Collaborate Closely with Sales: Act as a crucial bridge between Marketing and Sales, providing essential support that fuels our sales engine. You’ll create tailored sales materials, from sleek one-pagers to detailed digital presentations for our platforms, ensuring our sales team is equipped to succeed. Play a Pivotal Role in Our Product’s Lifecycle: Directly influence the trajectory of our SaaS platform and API offering from its exciting launch to its ongoing evolution. Immerse yourself in a role where your insights and strategies make a tangible impact on our product’s market position and user adoption. Be at the Forefront of Technological Innovation with Generative AI: Engage with generative AI technologies that are setting the stage for the future of marketing and customer interaction. You’ll explore how these advanced tools can be integrated into our processes, pioneering changes that optimize content creation and enhance business operations. Position Requirements BA/BS or equivalent in a marketing or business-related degree Technologically savvy and proficient in Word, Excel, PowerPoint, and Canva. Design experience or an eye for design is a plus. Exhibits incredible attention to detail. Ability to work well independently and within teams. Out-of-the-box thinking and open to learning new skills to achieve goals. A self-starter who will proactively identify new marketing channels, platforms, and needs. Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills. Prior internship or related experience within the marketing field is a plus. About the Company Since 2005, LiftEngine's primary mission has been to help clients better understand and connect with their most responsive prospects and customers, online or offline. Our expertise is behind the marketing campaigns of 400+ clients. #J-18808-Ljbffr Hudson Valley Direct Marketing Association, Inc.

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